Selling San
Antonio

Web Posted:
07/30/2007 07:43 PM CDT
Meena Thiruvengadam
Express-News Business Writer
Mitsuhiro Yamazaki, who grew up in Japan,
never was supposed to go to college. Yet he has
earned two degrees, learned two foreign
languages and become a key player in San
Antonio's international business community.
He helped bring the data center revolution to
San Antonio. Though he didn't work on the
massive Microsoft Corp. project, Yamazaki was
among those responsible for courting Lowe's Cos.
Inc., which last year began construction on a
Westover Hills data center. Lowe's was the first
among several companies that since have
announced plans for data centers in San Antonio.
Yamazaki, a vice president with the San
Antonio Economic Development Foundation, grew up
in a modest apartment overlooking rice fields
northeast of Tokyo. He graduated from a
vocational high school and was to build a career
with Hitachi.
But for him, that wasn't enough.
Yamazaki dreamed of working for the United
Nations and of changing lives. But to do that,
he would need to speak two official U.N.
languages, of which Japanese is not one. And he
would need one thing he wasn't able to get in
Japan — a college education.
"I was one of those bad students who couldn't
even get into general studies high school," said
Yamazaki, the first college graduate in his
family.
He tried everything he could to get into
college in Japan despite his vocational high
school background but was unsuccessful.
To get the education he so desperately
wanted, Yamazaki worked as a dishwasher, a salad
chef and a mountain ranger. He traveled halfway
around the world to the University of Southern
Mississippi in Hattiesburg, his most affordable
option, and he learned English.
It was by no means an easy journey.
Just a day after arriving in the U.S., it
took Yamazaki 45 minutes to translate his first
American college roommate's greeting, "Sup,
man?"
But within a few years, Yamazaki became
fluent not only in English but also in Spanish.
He even spent six months studying in Mexico.
And although he now can fulfill the U.N.'s
language requirements, he has chosen a different
path.
A natural leader with a good sense of humor,
Yamazaki has dedicated himself to economic
development.
"It satisfies both my business interests and
my international desires," he said.
Yamazaki works to recruit companies to San
Antonio, trotting the globe to cut deals in
places including his native Japan.
"He understands San Antonio and he
understands Japan so he's able to bridge the
gap," said David Marquez, Bexar County's
director of economic development. "He does an
outstanding job of selling his adopted home
city."
Former Alamo Asian American Chamber of
Commerce President Elisa Chan describes Yamazaki
as someone wise beyond his 32 years.
"At first you look at him and think, 'Wow, he
is very young,'" she said. "But the look is
deceiving. He's very much a meticulous, smart
person who really thinks through the process."
Yamazaki moved to San Antonio in 2003 to help
open Yates Construction's Texas office. Eighteen
months later, Yamazaki had landed $80 million in
new construction projects.
Since starting with the San Antonio Economic
Development Foundation in September 2004, he has
helped numerous companies move to the Alamo
City.
"Here I am," he said. "The guy behind the
scenes."
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